Move over Fitbit and Jawbone Up, Amiigo is a new kid on the block (in addition to the newly anticipated Misfit Shine) that is promising to help improve your health by tracking and measuring what matters. What's different about this from the accumulating pile of fitness devices on the market today? The device includes a wristband and shoe clip that work together. You can attach the shoe clip to the wristband, or remove it and attach it to your shoe. It's also waterproof so that you can use it while swimming.
It also appears that the experience includes gaming, which is an untapped area for fitness that I'd like to see more of. I'm eager to try it out when it hits the shelves.
More info at Amiigo.