From Nokia’s fashion-focused L’Amour Collection that turned phones into hand-held jewelry done way back in ’05, I’ve enjoyed watching companies and designers use fashion to differentiate their products. If you wear it, shouldn’t it be fashionable?
Companies are turning to fashionistas to add a new spin to their wearable electronics. And who’s better to do this now than Lady Gaga? A bit of an anomaly, Lady Gaga is able to straddle music, art, fashion, AND product design. Her latest foray into product design includes “Heartbeats by Lady Gaga”.
Heartbeats embody the trinity of my human-being, with one additional vow: that SOUND matters. Wear heartbeats, love each other, and celebrate the art and lifestyle of music.
…says Gaga. The self-inspired design, including every detail developed with Lady Gaga, is both a unique reflection of her style and fashion sense as well as her commitment to the sound quality of her music and the way it’s heard.